Show varied skin tones, lighting, and looks relevant to your service. Caption the service, products or style where helpful, and do not retouch images in a way that misrepresents results. Include package scope, trial, travel, and booking lead time.
Organise images by event type and makeup style, with consistent lighting that shows the actual result. Obtain consent from the client and photographer where necessary, and be careful with identifiable bridal parties or children. Add a short note on your role, location, and whether the look was a trial or event service. Keep a private reference copy of the agreed style so expectations can be checked before the event.
Keep the client's chosen look and any approved reference images in a private event brief.
Prepare a private event brief with the approved look, timing, location contact, and products agreed. Ask before tagging the client or publishing backstage images. Keep example photos representative and label filters or edits that materially alter the appearance of the finished makeup.
Ask clients for optional, honest feedback without incentives. Create a KobStore page for your makeup services at kobstore.co.ke/register and link permitted portfolio work.
