Ask for the audience, location, placement, schedule, proof of delivery, reporting, and total cost. Test a small placement and track calls, visits, enquiries, and sales.

Ask the partner for proof of audience and reporting. Send campaign visitors to a measurable storefront instead of judging success from claimed reach.

Start with one real case involving choose a kenyan local advertising partner. Record the starting position, the cost or time involved, the customer result, and the change made. Review the evidence after four weeks before extending the process to the whole business.

KobStore can provide a clear destination for the traffic so the business can measure what the promotion produced.