Offer a clear reason for a visitor to leave contact details, such as a product guide, quote, sample information, or notification of new stock. Ask only for information the business will use and explain how follow-up will happen. Record the product or service that interested the visitor.

Contact leads promptly with a relevant message rather than sending a generic advertisement. Separate people who requested a quote from those who only wanted information. Review which products attracted attention and whether the event produced profitable sales.

KobStore can give a Kenyan seller a public storefront to include in the follow-up message. Visitors can review the offer after the market day and contact the business when ready.